Over 30 years experience in design and content production across all media - now focused on digital communications strategies, graphic / industrial design crossover and online community management.
Various logo designs
Custom logo designs - the above image was Morpheus's crest for the movie The Matrix. The attached pdf is just a selection of work that I've completed.
Parramatta CBD sees a major scale-up
Commissioned to write this feature article published in AFR on 31/3/23 exploring the scale-up of Sydney's second CBD (Parramatta) - and some major infrastructure projects underway.
AFR Fast Lists 2022 - A fresh recipe for success: bone appe´tit!
Sponsored content for the Australian Financial Review Fast 100 Series. Business profile on Raw & Fresh pet food developers, suppliers and retailers.
How pandemic pets drove a raw-food boom for pet suppliers
Just as humans are seeking to improve their diets by eating less-processed food, the enthusiasm for raw food has spilled over into the pet food market, where dog and cat owners are looking for healthier alternatives for their much-loved fur babies.
Bonding with the family pet reached an all-time high during 2021, when an estimated 40 per cent of Australians worked from home in August that year, the peak of the COVID-19 Delta lockdown in Australia’s largest state capitals.
And as companion ani...
World Environment Day - Green Action + economic, social wins
Advertorial writing for a National masthead for World Environment Day about an innovative recycling program.
Music Giant Swee Lee Manages Over 30,000 SKUs In-Store and Online with Shopify
Swee Lee is Asia’s largest music store. It’s also one of the oldest, first opening in 1946. The business has since changed hands many times—and in 2012, new management set out to modernize the historic business.
“We modernized the business first by revamping Swee Lee’s physical stores and setting up an online store with Shopify Plus,” says Laurent Le Graverend, the Group CTO of Swee Lee’s parent company, Caldecott Music Group.
With a booming online store and nine stores across Singapore, Mala...
How UglyFood Reduces Food Waste and Increases Store Sales with Shopify POS
Augustine Tan launched UglyFood to eliminate food waste and offer an alternative to grocers who discard imperfect produce that doesn’t fit an aesthetic customers find appealing. UglyFood turns edible (but unattractive) fruit and vegetables into fresh juice, salads and fruit tea.
As the brand’s mission gained traction and started building a loyal customer base in Singapore, Tan was inspired to join forces with entrepreneur Sean Goh and bring UglyFood’s sustainable consumption movement to Europ...
Writer: UNSW Coastal Communities Fact File
The UNSW Coastal Communities Fact File is a resource for Teachers of Years 7-10 linked to the Australian Curriculum: Science as well as General Capabilities and Cross-curriculum content on sustainability. It introduces teachers and students to the concepts of coastal communities and the 'wicked problem' of coastal management in response to climate change. It communicates the UNSW MyCoast study results in an easy-to-use format relevant for literacy, ICT, HASS, CAFS and Science classrooms.
Edit and proof read: Pymble Ladies' College - Illuminate and Pymbulletin
Edit and proofread external comms materials for Pymble Ladies' College
Researcher Profiles: Innovation Futures - Australian University Science Issue 5
Researcher profiles on movers and shakers in biotech and medical futures for the Australian Council of Deans of Science. Australian University Science highlights the role of universities in emerging new science industries.
Researcher Profile: Australian University Science Issue 2
Researcher profile on movers and shakers in water futures for the Australian Council of Deans of Science. Australian University Science highlights the role of universities in emerging new science industries.
Researcher Profiles: Australian University Science issue 1
Researcher profiles on movers and shakers in energy futures for the Australian Council of Deans of Science. Australian University Science highlights the role of universities in emerging new science industries, beginning with the hydrogen economy.
Story: HCF Health Agenda - The telomeres revolution
Story for a magazine for Australian health insurer HCF on telomeres
Story: HCF Health Agenda - Faecal Transplants
Story for a magazine for Australian health insurer HCF on faecal transplants
KnowHow Issue 9: Powering science innovation
Contributing editor, writer and illustrator on CRC Association's magazine - Powering Science & Innovation: Smart transport, energy from waste, industry collaboration tips, CRC legacies and much more.